Everything so far.
My very-much-not abbreviated herstory is below.
Or skip to my resumé.
currently, i am –
Lead Writer, BASIC/DEPT x Google Store | *BASIC/DEPT* (Remote) (04/25 - current)
I’m currently embedded within the Google Store Devices and Services Marketing team…
Collaborating with global cross-functional teams to produce ecommerce pages, seasonal creative marketing campaigns, and physical retail experiences.
Working directly with client stakeholders + executive leadership to produce and sell through work.
Overseeing multiple workstreams across retail stores, ecommerce websites, and third-party stakeholders to ensure consistency in creative output.
Leading senior-, mid- and jr-level writers from ideation to copy development and production.
Mentoring senior writer in establishing goals and identifying how to grow as a creative.
Working alongside my ACD of Copy/manager + CD of Copy to develop and refine AI’s role within copywriter process.
Notable awards*Agency of the Year 2022 - 2025
*Network of the Year, 2022 - 2025
and was also –
Senior Writer, BASIC/DEPT x Google Store | BASIC/DEPT (Remote) (04/22 - 04/25)
Writer | BASIC/DEPT (Remote) (05/21 - 4/22)
Working with:
Google Fi, Brand Messaging and Creative Concepting
Google Cloud, Content Writing and Editing
The Ordinary, Digital Experience Concepting
*Tempo*, Website Development, Brand Strategy
Luminar, Website Development
*VIZIO*, Website Development, Brand Writing Style Guide
Google One, Website
Rithum, Brand Identity, Strategy, Messaging Guide
Oura, Holiday Multimedia Marketing Campaign
Notable awards*VIZIO: Webbys 2023 Honoree, Best User Experience, Web and Mobile
*VIZIO: Webbys 2024 Honoree, Best User Interface, Web and Mobile
*Tempo: Webbys 2024 Honoree, Health and Wellness, Web and Mobile
before then, i was –
Writer, AKQA x Sony Interactive Entertainment | AKQA (Washington, DC)
(06/2017 - 05/2021)
But I provided writing and thinking for other clients too. Clients included:
PlayStation 5 console launch, product page
First Party Games, campaigns
*Marvel’s Spider-Man PS4*
*Marvel’s Spider-Man: Miles Morales*
Death Stranding
Horizon Zero Dawn Forbidden West
The Last of Us Part II
Ghost of Tsushima
Days Gone
Verizon Wireless, in-store retail experiences
Bethesda Games Studios
The Elder Scrolls: Summerset, OLA ads
Starfield, E3 announcement script
AARP
Skills builder and job matching, webpage
Optum Health
FSA Online Store, copywriting
Greater DC Diaper Bank (pro bono work), Brand Identity, Content Strategy
Notable awards*Marvel's Spider-Man: 2018 Clio Entertainment Bronze, Games, Integrated Campaign
*Marvel's Spider-Man: Miles Morales: 2021 Clio Entertainment Bronze, Games Audio/Visual, TV Spot
and it all started here –
BFA with Honors, Advertising Design | Ringling College of Art and Design
(2013 - 2017)
My studies included strategic thinking and development, copywriting, design thinking and doing, and project management. I also had a minor concentration in creative writing.